Friedrichshafen
28 August 2017 (All day) to 01 September 2017 (All day)

Eurobike 2017 - Bikes, Tourism & Advocacy

Europes biggest cycling exhibition will take place from 30 August – 2 September in Friedrichshafen. Like previous years, DIMB, the leading mountain bike advocacy association in Germany will have its own stand in Foyer West. IMBA Europe will be present at Eurobike from Wednesday - Friday. If you’re planning to attend and would like to schedule a meeting, please let us know in advance by sending an email to info@imba-europe.nl . Although some of the bigger bike brands have skipped Eurobike this year, the program has still enough to offer. Here’s a short selection of activities / presentations that might interest you. 

Wednesday

Presentation: MountainBIKE Women’s Camp – a success story 100% female!

Thursday

Presentation: Inspired to ride. Tactics for Creative Video Marketing & Storytelling (Tom Malecha)
Meeting: ECF Advocacy Summit 

Friday

Presentation: Infrastructure – Recognizing and using the potential of tourism (e.g. Graeme McLean, DMBinS)
Presentation: E-Mountain Bike How a small „e“ makes tourism sweat (Darco Cazin, Allegra Tourismus)
Happy Hour IMBA Europe & DIMB at 17.00 (tentative), Foyer West. Join us for some free beers! 

Saturday 

Holiday on Bike - everything about cycling tours
Public day

For now, 2017 will be the last Eurobike show that includes a public day. In 2018, the Eurobike dates will change from late Augustus to early July and the exhibtion will become a B2B event only.