IMBA Europe Presentation and panel discussion at Eurobike
26 August 2013
This dynamic session will showcase the goals and recent activities of IMBA Europe. Panelists including Stan Day SRAM President.CEO; Hans Rey; Darco Cazin, Allegra Tourismus; Thomas Kleinjohan, DIMB; Frank Aldorf, Specialized Chief Brand Officer. The session will explore successful trends of MTB industry and advocacy working together to create new riding destinations and enhance MTB access. From Flow Country to trail building schools to MTB Destinations, exciting new projects are emerging via IMBA’s global network. Representatives from IMBA and SRAM Cycling Fund will welcome new industry partners and explain how companies may participate and benefit from joining the IMBA Europe Development effortWhat: IMBA Europe Launch! Presentations & panel discussion Where: Conference Center East, Room RomWhen: Friday Aug. 3o, 13.30 – 15.00 hours You’re invited! Want to meet IMBA Europe representatives and have a chat? Visit the DIMB booth in Foyer West on Friday 30th. Happy Hour is there for you from 17.00 – 18.00 hours.