Mountain Biking advocacy is an ever-evolving field, and there’s always something to learn, especially from true trailblazers of the sector like Developing Mountain Biking in Scotland. In this blog, Mark Torsius gives his personal highlights, as the Scottish Mountain Bike conference continues to inspire our own work at a European level.
Visiting Scotland in autumn has several advantages. Firstly, the landscape seems almost ablaze with beautiful autumn colours, for many mountain bikers the favourite season to head out on the bike, especially when you get to indulge on the trails in the Scottish Borders. And professionally, the biennial Scottish MTB conference is always something to look forward to. Even though IMBA Europe and DMBinS work closely together throughout the year, the Scottish MTB conference surprised positively again this year.
The reason is that it is about so much more than trails and other MTB infrastructure. Of course, trails are the backbone of our community, but the activation of everything around this, from the regional economy to health projects and focus on the local community, DMBinS delivers on this with new projects every edition of the Scottish MTB Conference.
A number of projects stood out this year. To start with, there was the announcement of the First Tracks project, the UK’s first Cycling and Outdoor Business Incubator Program. A brand-new program to support entrepreneurs with the development of innovative products and services in the bicycle, tourism and outdoor recreation industries.
Secondly, we were amazed by the Fresh Cuts program that aims to support the next generation of MTB content creators. Creative content is such an important aspect in promoting mountain biking in all its manifestations, and this pilot program helps to develop the skills of production leads, shooting directors, camera operators and content creators through a smart partnership with Screen Scotland and MTB media company Cut Media.







